David Mugonyi, writing from London for the Sunday Nation (print edition), reports that the Kenya government is to apply for registration of the word KIKOY as a trademark. This comes after attempts by a UK company to register the word failed.
Curiously the report indicates that the registration will be done through WTO. How this will be done is rather difficult to understand. For one, WTO does not register Trade marks, and more importantly KIKOY is a descriptive word, and probably the reason why the UK Company failed to defend its case for registration in UK. Against this background, it is difficult to understand how the government which in the first place opposed the registration of the mark on the basis that the word KIKOY connotes nothing else but the name of a Kenyan traditional fabric will be able to argue that it can now serve as a trademark.
Curiously the report indicates that the registration will be done through WTO. How this will be done is rather difficult to understand. For one, WTO does not register Trade marks, and more importantly KIKOY is a descriptive word, and probably the reason why the UK Company failed to defend its case for registration in UK. Against this background, it is difficult to understand how the government which in the first place opposed the registration of the mark on the basis that the word KIKOY connotes nothing else but the name of a Kenyan traditional fabric will be able to argue that it can now serve as a trademark.
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